Five pressures that shaped the discussion
Explore the questions participants raised around revenue resilience, membership relevance, measurable impact, events and governance, and how these issues can interact in different association contexts.
A more deliberate approach to revenue
Consider the risks participants associated with concentrated revenue models and the different approaches they discussed for building greater resilience over time.
Questions about what makes membership distinctive
Explore how workshop participants thought about association value in an environment where information, networks and professional communities are increasingly available elsewhere.
Ways to think more clearly about impact
See how leaders discussed the difficulty of moving from reporting activity to demonstrating what changed as a result, particularly in areas such as advocacy and events.
Practical perspectives on events and governance
Consider some of the approaches shared by participants for strengthening event value, board decision-making, continuity and organisational delivery.
A discussion guide for your own board
Use the questions in the report to identify which pressures are most relevant to your association, where stronger evidence may be needed and which conversations deserve attention first.
