MCI Institute: Empowering talent and organisational success
At mci group, we are committed to creating a culture of continuous learning that equips our talents, and our organisation, with the tools for success.
At the heart of this culture is the MCI Institute, our global learning centre of excellence, which focuses on providing accessible learning pathways, resources and a range of development opportunities for all.
And, whilst these formal learning initiatives, which include global academies and live webinars, are essential, we also recognise the significance of informal and human-centred exchange, such as mentorship, community-based exchange, feedback and on-the-job experience.
Our comprehensive digital learning ecosystem is at the heart of the MCI Institute, providing equal opportunities, and access to learning resources, premium content and organic learning communities for employees in any location, at every level.
Together, mci group can learn to shape a more sustainable future where our talents possess the skills and knowledge to navigate an ever-changing world, and create a positive impact within and beyond our organisation.
Establishing artificial intelligence (AI) knowledge foundations
To ensure our talents stay ahead of technology trends, MCI Institute designed and curated the AI Essential Series, covering key areas of the use of (Generative) AI in areas such as creativity, project management, events, design, finances, creative technology, marketing and communications, and data analysis.
Through a blend of live online sessions led by internal experts and self-paced courses, mci group talents are empowered to enhance their digital skills in AI. These AI-focused training opportunities will evolve continuously, with a focus on cultivating our talents’ mindset to thrive in this era
Igniting innovation through Business Academy
The Business Academy serves as a pivotal event, bringing together minds from all our global offices to engage in discussions, learning, and forging meaningful connections aimed at propelling the business forward.
With a concentrated emphasis on Account Management, Consultative Approach, Operations, and Talent, the Business Academy delivers actionable methodologies and inspiration to senior managers. Armed with renewed mindsets, they return to their teams equipped to drive progress and innovation.
Business Academy 2023
At mci group, learning and development is never a solitary journey. In 2023, the Business Academy was held in Vienna, gathering 192 people across our brands to build connections, gain fresh industry insights, and identify new ways of thinking and working. The sessions were designed to challenge everyone to think critically, solve problems, and develop new ways of boosting client-facing opportunities while approaching business problems from different and thought-provoking perspectives. 84% of our senior leaders engaged in practical, case-based workshops, interactive sessions, and community-driven dialogue, representing 3,072 hours of learning.
The Business Academy 2023 was a success, with 88% rating their experience as “excellent”.
Aligning local learning to business priorities
Continuing our commitment to empowering local offices, MCI Institute spearheaded the process for local offices to tailor learning and development plans that were aligned with their local business priorities. These plans offer clear, actionable steps for their annual learning approach, incorporating initiatives such as Learning Week, local learning initiatives, and leveraging the resources available through MCI Institute’s digital ecosystem.
Moving forward, our goal is to encourage collaboration among offices facing similar challenges and opportunities, amplifying the #ThePowerofMany.
Local learning for global growth
In 2023, 14 Learning Weeks were organised across our offices, gathering 96% of the talents from the participating agencies. Topics varied from one office to the other as the content was personalised to the local needs and market trends, however, their objectives remained identical: uniting talents to learn, improve and be inspired as a team. Through 4,173 learning hours received, the 991 talents who participated made the most of their experience.
To learn more about mci group’s performance, our people & culture, and sustainability objectives and strategies, read our Company Report.
Avinash Chandarana - Group Learning and Development Director
